QuizWorks helps you engage customers at multiple touch points through your website, social media, on ground activation, events and conferences etc.
Customer engagement is the emotional connection that is developed between a customer and a brand. Highly engaged customers buy more, promote more, and demonstrate more loyalty. Providing a high-quality customer experience is an important component in your any marketing strategy.
Why is customer engagement important?
Gallup research shows that a fully-engaged customer represents 23% more revenue than average. If you don’t have a customer engagement strategy, you could be missing opportunities to interact with customers and build a relationship with them. There is no single customer engagement method that works for every company across all industries; however, a sincere focus on empathy, clarity, and simplicity in your dealings with customers and prospects should be the basis for all of your customer engagement activities. There are many positive customer engagement examples that can be used to model a customer engagement strategy; major brands use everything from funny, responsive social media agents to personalized discounts and offerings to inspire loyalty and affection in their custom.
How does QuizWorks help with customer engagement?
Customer engagement is often the result of positive customer experiences. QuizWorks helps you engage customers at multiple touch points through your website, social media, on ground activation, events and conferences etc.This allows you to understand which medium of interaction is increasing engagement and thus helps you channel efforts in that direction.With the insights you gain, you can create a customer engagement solution that outlines what kinds of experiences you want to deploy at each stage of the customer journey.
Engage effectively with employees through Fun@Work and L&D initiatives. Fun@Work initiatives include online and offline ‘fun’ quizzing around pop-culture, news, sports, entertainment etc, while L&D initiatives are crafted with an employee first vision. We make learning about your company, policies, compliance, values and ethics, culture, innovation etc more fun with a entertaining ‘gamified quizzing’ experience.
Use Quizzing and Gamification to craft engaging customer experiences. Use offline channels like events & conferences to offer ‘intellectual entertainment’ based on your brand to evoke customer interest. Increase footfall at your stall in an event or exhibition. Create awesome digital contests that excite and engage your customer base. Convert prospects into buyers.